They already trust us
Why your sales teams are not using this lever?
While clients testimonials and reviews are in the top 3 out of 9 contents that has the most impactful in helping sales to close deals, only 30% of the content produced by marketing teams is used by sales while 70% remain unexploited due to lack of easy processes. (Source: Sales trends report 2023 & Forester)
- Difficulty in identifying relevant advocates
- No library that centralize and segment all client testimonials
- No easy process to allow sales to leverage on advocates testimonials for prospection and closing
85 %
“References have an 80-85% likelihood of influencing a B2B purchasing decision. The most highly rated of any marketing activity.” – Gartner
– Gartner
3 Vs 8
"In 2007 it took an average of 4 Cold Calls attempts to reach a prospect. Today it takes 8 attempts. But the average sales person stops after 2 attempts" - TeleNet and Ovation Sales Group.
- TeleNet and Ovation Sales Group
35 %
Only 35% of B2B companies have a formal process for recruiting and identifying their customer ambassadors, while 83% of them consider referrals essential for their sales - SiriusDecisions
- SiriusDecisions
A complete client reference management platform
The sales role has become increasingly difficult due to the globalization of remote work, the abundance of online information for buyers, the increase in the number of parties involved in the purchasing decision, and the current economic climate.
We are convinced that your sales team should integrate the lever of client references into their sales cycle as an essential step to reinforce their credibility and regain the respect they deserve.
The 4 keys steps to capitalize on this lever
Collect
We are offering to marketing teams a turnkey solution to industrialize your testimonial collection in a video, audio and written way, allowing you to scale.
Centralize
We'll import your existing testimonials (case studies, G2 comments, video testimonials, etc.) into your library, and any new testimonials we collect together will also be synchronised in Claym.
Structure
Customize your filters (size, industry, etc.) and add tags to your customer testimonials to allow your teams to filter them easily and relevantly.
Leverage
Share a chatbot link with your prospects. Whether for (i) lead acquisition, (ii) prospection, or (iii) closing, this link allows them to interact with clients of their choice in an asynchronous way, as we will be using content previously collected together as responses . (Cf. our testimonial page)
What our clients say
Boostez votre taux de conversion avec Claym
Ready to integrate your client's testimonials proactively into your sales cycle?
Ask for a demo of our customer reference management platform and activate this lever quickly.