Launch a client reference program
Customer testimonials are among the top 3 most impactful contents to help salespeople close sales, yet 70% remain untapped due to lack of suitable processes.
- Identification of your ambassador customers
- Automating your collection of testimonials in audio, written and video format
Centralize, enrich and segment your library of client references
With centralized management of your references, your teams will no longer waste unnecessary time searching for the most relevant references for their prospect.
- Import and centralize your existing testimonials in your library
- Add marketing actions that your clients are willing to carry out on your client cards (webinars, public speaking, etc.).
- Synchronization of new testimonials collected together in your library
- Testimonials collected together will be synchronized in your library
- Choose your personalized filters (size, industry, etc.) and match them to your client cards
Leverage on your customer references
Use your testimonials in all stages of your funnel: lead acquisition, prospecting and closing
- Lead generation Marketing
- Create targeted landing pages by personas, industry... for all your inbound channels (LinkedIn, e-mail, etc.)
- Integrate your chatbot link as an iframe on your website
- Track your campaign metrics using the marketing dashboard.
- Increase conversion rate from a lead to an opportunity
- Chatbot tracking link per Sales sent to prospects that deliver asynchronously video and audio content
stored in your library and collected upstream together
- Matching system between prospects and customer testimonials based on your personalized filters
- Chatbot tracking link per Sales sent to prospects that deliver asynchronously video and audio content
stored in your library and collected upstream together
- Increase transformation rate from an opportunity to closed
- Closing - Live connection between prospect and customer for a reference call
- Dashboard for tracking actions carried out by the prospect
What are the benefits for your teams?
Sales Team
- Strengthen your credibility by proactively reassuring your prospects
- Gain autonomy and efficiency in the exploitation of customer references without depending on CSM teams
- Differentiate yourself from your competitors and be innovative in the way you present your customer references
AM & CSM Team
- Make it easier to collect testimonials from your customers with our user-friendly video survey
Avoid over-soliciting your clients for reference calls
Use information gathered to adapt your renew and upsell strategies -
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Marketing Team
- Save time identifying your advocates and testimonials collection
- Centralize your existing and new testimonials within the same platform
- Use the collected content as a lead acquisition lever
- Capitalize on the base of identified advocate for other marketing actions